By Kate Wendleton
This is the only book you’ll ever need to develop a sound business concept – one that has a good chance of succeeding and is right for your personality.
You will develop the right business idea and the right plan for making it work. You will find out how to research the competition, develop financial projections, and carefully think through your business strategy.
You will be able to learn from the mistakes and successes of others, and understand what it takes to start a successful business. Use the “One-Hour Business Plan” to quickly decide whether your business idea can work. Become a real entrepreneur: Make money when you’re not working.
A step-by-step guide that gets you from square one to a fully operating business. Dozens of case studies of good and bad business concepts, and businesses that worked.
This is a guide to the entire small business selection process, using true-to-life examples and success stories. 320 pages. Softcover. May 2007.