Guerrilla Marketing in 30 Days

Description

By Jay Conrad Levinson and Al Lautenslager

In this book, the authors take the bestselling marketing series, “Guerrilla Marketing,” and boil it down into one dynamic package of the most up-to-date guerrilla tactics for entrepreneurs.

From competition and research to execution and expansion, you get 30 action plans via guerrilla marketing tips, methods, ideas, and values – where the major ingredients are time, energy, and imagination, not hard-earned profits. And on each and every day you’ll have developed plans to improve and re-engineer a piece of your overall marketing blueprint to maximize profits and increase customers. 240 pages. Softcover. 2005.

IMH

0306