This program explores the process of setting up a business enterprise by following the story of Olive, a dynamic young woman with a passion for social media.
As Olive begins her own e-business in the competitive field of media monitoring, viewers learn just what it takes to be a successful entrepreneur, including careful research and planning, finding a niche market, promoting the new company, and more.
Throughout the video, an app developer, a graphic designer for go-karts, and a fashion designer share their insights into the challenges and rewards of starting their own business.
Viewing time: 19 minutes. In English, with English-language subtitles. 2011.
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