By Candy Deemer and Nancy Fredericks
Going against the grain of three decades of popular business thinking, this book contends that women have been shooting themselves in the foot by trying to play like a man. Backed by research, interviews, and real-life experiences, the authors explain why relying instead on feminine-based skills such as intuition, relationship-building, and communication is more likely to get a woman where she wants to go in business.
256 pages. Softcover. 2004.