Blink: The Power of Thinking Without Thinking


This bestseller illuminaites how we make snap judgments and read minds….

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By Malcolm Gladwell

The author of the bestselling The Tipping Point does it again with this engaging bestseller. Illuminates how we make snap judgments and read minds in a wide range of fields – about people’s intentions, the authenticity of a work of art, and even military strategy.

Implies that we can make better instant judgments by training our mind and senses to focus on the most relevant facts. Includes case studies of people who made correct decisions based on limited information. Concept of “thin slicing” challenges the popular notion that the best decisions are a result of thorough analysis.

288 pages. Hardcover. 2005.



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