People who had a hard time with term papers and essay questions during their school days may be astonished to learn how much their postgraduation world revolves around writing.

 

This program shows how effective written communication can be achieved by anyone, even those who struggle to complete a simple fax or e-mail.

 

Methods for improvement include knowing the needs of the reader, keeping writing short and simple, emphasizing benefits, avoiding jargon and overblown language, keeping a confident yet respectful tone, and more.

 

This product is part of the series Communication Essentials. Viewing time: 20 minutes. In English, with English subtitles. 2010.

 

Click here to view a video clip.

 

IFH

 

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