By Rhonda Abrams

Offers would-be entrepreneurs a quick and easy, proven formula for organizing the difficult details of a new business and getting it up and running. Designed as a personal workbook filled with worksheets, checklists, and planning tools, this handy guide, updated, takes the reader week by week through the entire process of getting a business started - from figuring out a business concept to dealing with red tape to finding and keeping customers.

In just six weeks, readers learn to identify their competitive edge, determine how much money they'll need and where to get it, choose effective marketing techniques, and much more. Unlike other books that merely provide advice, Six-Week Start-Up is a true business-planning program that allows readers to succeed, step by step, in whatever business they choose.

 

300 pages. Softcover. 2010.

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