President of Color 1 Associates, International Image & Style Consultants, JoAnna Nicholson is one of the founders of the image industry. She is a recipient of the prestigious Image Industry Council International (IICI) Award of Excellence and the IMMIE Award for Commitment.

JoAnna has trained image and style consultants all over the world. Lecturing internationally and nationally on color, style, wardrobe, makeup, and interior design, she has conducted seminars at the invitation of the American Embassy in Paris.

Her television and radio appearances include the "Montel Williams Show" and "On the Air With Larry King."

She is a former model and co-founder of an interior design studio. Her home, which she designed using the Color 1 concept, has been featured in Architectural Digest and Italian Architectural Digest.

A prolific writer, JoAnna has written seven books:

• Dressing Smart for Women: 101 Mistakes You Won't Want to Make and How to Avoid Them
• Dressing Smart for Men: 101 Mistakes You Won't Want to Make and How to Avoid Them
• Secrets Men Have Told Me: What Turns Men On & What Turns Them Off (featured in Cosmopolitan and The Washington Post)
• Dressing Smart in the New Millennium: 200 Quick Tips for Great Style
• How to Be Sexy Without Looking Sleazy
• 110 Mistakes Working Women Make & How to Avoid Them: Dressing Smart in the '90s , the Brazil Cosmopolitan NOVA, and over 100 newspapers. Personal clients include Ambassadors, Cabinet Secretaries, Senators, Congressmen, Fortune 500 companies, rock stars, actors, and Miss America.

JoAnna and her company have been featured in numerous national and international magazines including Harper's Bazaar, Glamour, Black Elegance, Family Circle, Redbook, Cosmopolitan Living, Interior Design, Cosmopolitan, Money, Architectural Digest, Entrepreneurial Woman, Cosmopolitan Beauty Guide, GQ, and Forbes.